Rising Sun?

While not the dominant force it once was, Sun mangages to consistently plug into a vision of the future that has legs. One example is The Big MashUp but there are other broader ones:

… Information Age thinking says, “Control the creation and distribution of information and you dominate markets.” Participation Age is the antithesis of that. It’s all about access. That access allows for value to be created through networked human beings who share, interact and solve problems. Because of participation, meaningful content, connections, and relationships are created like never before.

In the Participation Age, there are no arbitrary distinctions between passengers and crew, actors and audience. Be one, be both, be everything in between.

Welcome to the revolution.
The Participation Age

In the Participation Age, business is no longer about protectionism but about sharing – as networked communities now drive innovation and opportunities. It’s time to rethink how we do business.

The Economics of Sharing


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